FASHION FACTS AND STATISTICS
A FEW FASHION FACTS, ALTERNATIVELY KNOWN
AS WHY WOMEN MAKE MISTAKES!
Items bought on sale.
Items that don’t suit your personality.
Items that you re-buy over and over again until you have multiple numbers of similar items in your wardrobe. Commonly known as 'repeat offending'.
Items bought in a rush, otherwise known as ‘impulse shopping’.
Items bought to make us ‘feel good.’
Items bought for when we ‘lose weight.’
Outfits bought for specific occasions, which do not have a multiple use factor.
Pushy sales assistants!
Friendly advice!
A FEW FASCINATING ECONOMIC AND SUSTAINABILITY FACTS
Sales of UK designer clothes have risen by about 20% a year throughout the last decade and are now worth £2.5billion per annum. The direct value of the UK fashion industry to the British economy was £32billion in 2017 according to The British Fashion Council. To put it into perspective, that makes it one of the major employers, almost as big as the financial sector.
If you remove every item of unworn clothing from a woman’s wardrobe, very little would remain. The approximate value and waste of money would be truly horrifying.
British women are forecast to spend £29.4 billion on clothing this year alone, and are hoarding a staggering £4.67 billion worth of clothes in their wardrobes, which will never be worn.
In reality women only wear 44% of the total contents of their wardrobe. The majority of items sit unloved, unworn and untouched.
The typical woman has six items of unworn clothing, with the tags still on them. That’s 162 million pieces nationwide. Plus 15 items of clothing or shoes they’ve worn once and will never wear again.
Britain has become a nation of shoppers buying worthless ‘fast fashion’ without a thought to where it was produced or by whom. Clothing is now so cheap it is disposed of after only a few wears.
In the UK women spend more than £1.6billion on more than 500 million items of clothing they will never wear.
In reality women only wear 44% of the total contents of their wardrobe. The majority of items sit unloved, unworn and untouched.
In 2016, Britons bought 1.13 million tonnes of clothing, which generated a total amount of 26.2 million tonnes of CO2. The UK sent 235 million items of clothing to landfill.
Official figures regarding the amount of clothing produced each year do not exist, but it is estimated that between 80 and 100 billion pieces of clothing are produced per annum.
Research from: FashionUnited, The British Fashion Council, BBC News, London Sustainability Exchange, The Times, Telegraph and Guardian.